{"id":6815,"date":"2023-10-27T21:22:11","date_gmt":"2023-10-28T02:22:11","guid":{"rendered":"https:\/\/staginggembah.wpengine.com\/case-studies\/mudwtr-your-new-morning-ritual\/"},"modified":"2024-11-14T12:58:20","modified_gmt":"2024-11-14T18:58:20","slug":"mudwtr-your-new-morning-ritual","status":"publish","type":"case-studies","link":"https:\/\/gembah.com\/case-studies\/mudwtr-your-new-morning-ritual\/","title":{"rendered":"MUD\\WTR: Your New Morning Ritual"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-up-close-with-manufacturing\">Up Close with Manufacturing<\/h2>\n\n\n\n<p><a href=\"https:\/\/mudwtr.com\" target=\"_blank\" rel=\"noopener\">MUD\\WTR<\/a> creates products, content, and experiences that improve how humans rise and rest. Their first product, MUD\\WTR :rise, provides drinkers with a better way to wake up. It\u2019s an earthy blend of mushrooms, Ayurvedic herbs, adaptogens, and cacao designed to provide natural energy, focus, and immune support without the jitters or crash of coffee.<\/p>\n\n\n\n<p>In the same spirit that led them to create better mornings for their users, they asked their packaging manufacturers for more information about production and shipping. They wanted to know what was going on behind the manufacturing curtain and procure directly from the source. They reached out to Gembah to support their team in this quest.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2022\/07\/rise-30-3-300x300.jpg\" alt=\"MUDWTR and Gembah\" class=\"wp-image-5771\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-transparency-in-production\">Transparency in production<\/h3>\n\n\n\n<p>When MUD\\WTR initially reached out to Gembah, they wanted to learn more about the packaging manufacturing process, to understand exactly what was going on, and to make informed decisions about where their packaging was coming from and who was making it.<\/p>\n\n\n\n<p>Thanks to Gembah\u2019s relationship with its partners around the world, Gembah helped <a href=\"https:\/\/mudwtr.com\/\" target=\"_blank\" rel=\"noopener\">MUD\\WTR<\/a> establish and manage relationships with factories and bring transparency to the entire process, from material sourcing to shipping.<\/p>\n\n\n\n<p>Gembah\u2019s contacts inside the factories provided insight into the market and what affected orders, helping navigate foreign challenges and find cost savings. The factories Gembah connected <a href=\"https:\/\/mudwtr.com\/\" target=\"_blank\" rel=\"noopener\">MUD\\WTR<\/a> with met all the necessary certification and regulatory requirements. The open communication of the factory partners and contacts within the factories also gave <a href=\"https:\/\/mudwtr.com\" target=\"_blank\" rel=\"noopener\">MUD\\WTR<\/a> the transparency and flexibility they needed.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2022\/07\/rise-30-2.jpg\" alt=\"MUDWTR and Gembah \" class=\"wp-image-5770\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-expanding-the-project\">Expanding the project<\/h3>\n\n\n\n<p>The successful packaging project led <a href=\"https:\/\/mudwtr.com\" target=\"_blank\" rel=\"noopener\">MUD\\WTR<\/a> to come to Gembah with another problem. They needed to redesign an accessory item and were looking for a company with the expertise to start with a sketch, design the product, and take it from manufacturing to shelves, all while staying within predetermined cost parameters.<\/p>\n\n\n\n<p>Gembah\u2019s design team took the project head-on, helping <a href=\"https:\/\/mudwtr.com\" target=\"_blank\" rel=\"noopener\">MUD\\WTR<\/a> add user-friendly features to the accessory item. With the new frother design, <a href=\"https:\/\/mudwtr.com\" target=\"_blank\" rel=\"noopener\">MUD\\WTR<\/a> could establish new factory relationships, realizing cost savings and regaining control over manufacturing. Gembah also helped them through the patent process and guided the product all the way from idea to factory production.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2022\/07\/rise-starter-1.jpg\" alt=\"MUDWTR and Gembah\" class=\"wp-image-5772\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-a-rewarding-partnership\">A rewarding partnership<\/h3>\n\n\n\n<p>Gembah and <a href=\"https:\/\/mudwtr.com\" target=\"_blank\" rel=\"noopener\">MUD\\WTR<\/a>\u2019s successful collaboration continues with more projects in the works. Gembah\u2019s expertise and network gave <a href=\"https:\/\/mudwtr.com\" target=\"_blank\" rel=\"noopener\">MUD\\WTR<\/a> the ability to take their projects to the next level with a more informed, transparent process, giving them more control over their entire operation.<\/p>\n\n\n\r\n<div id=\"testimonialblock_b47457eeb878cceb673324feff0b5f15\" class=\"testimonial block\">\r\n\r\n    <div class=\"main-margin outer-container\">\r\n    <div class=\"section-divider top\"><\/div>\r\n\r\n        <div class=\"testimonial-inner\">\r\n            <div class=\"image-container\">\r\n                <img decoding=\"async\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2022\/04\/Testimonial-Template-11.png\" alt=\"\" \/>\r\n            <\/div>\r\n            <div class=\"text-container\">\r\n                <h2>Success Story<\/h2>\r\n                <h3>From a Creator<\/h3>\r\n                <p>\u201cWe\u2019ve been able to establish connections with manufacturers that we wouldn\u2019t have been able to with our current team. Project management is important, and it\u2019s been nice to see Gembah lean into that, and hire some very talented project managers to keep everyone on schedule. We view Gembah as an extension of our team to identify, design, and secure manufacturing partners.\u201d<\/p>\r\n                <p class=\"testimonial-author\">\u2014 Emma Nelson, MUD\\WTR Vice President of Operations            <\/div>\r\n\r\n        <\/div>\r\n        <div class=\"section-divider bottom\"><\/div>\r\n    <\/div>\r\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Learn more about how MUD\\WTR turned to Gembah to take their projects to the next level, giving them more control over their entire operation.<\/p>\n","protected":false},"featured_media":6819,"template":"","topics":[15],"class_list":["post-6815","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","topics-product-development"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.1 (Yoast SEO v23.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MUD\\WTR: Your New Morning Ritual<\/title>\n<meta name=\"description\" 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