{"id":7807,"date":"2022-02-11T05:23:00","date_gmt":"2022-02-11T05:23:00","guid":{"rendered":"https:\/\/staginggembah.wpengine.com\/?post_type=podcasts&#038;p=7807"},"modified":"2024-12-13T13:20:30","modified_gmt":"2024-12-13T19:20:30","slug":"creating-value-with-proprietary-products-with-zack-leonard","status":"publish","type":"podcasts","link":"https:\/\/gembah.com\/podcasts\/creating-value-with-proprietary-products-with-zack-leonard\/","title":{"rendered":"Creating Value With Proprietary Products with Zack Leonard"},"content":{"rendered":"\n<p>Listen to Zack Leonard, COO and Founder of Gembah as he joined Paul Miller on his podcast,&nbsp;<a href=\"https:\/\/amazingexits.com\/\">Amazing Exits<\/a>.&nbsp; In this session, the two experts discuss the different aspects of building a successful brand.&nbsp; Zack talks about how&nbsp;<a href=\"https:\/\/gembah.com\/\">Gembah<\/a>, the 1st Global Marketplace for Product Development, can help sellers connect with the right resources to prepare your business and build your brand to execute your exit strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-topics-in-this-session\">Topics in this session:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Building value in product platforms through&nbsp;<a href=\"https:\/\/gembah.com\/services\/product-design\/\">design services<\/a>&nbsp;<\/li>\n\n\n\n<li>How to make your existing product more marketable by&nbsp;<a href=\"\/sourcing\/\">innovative sourcing<\/a>&nbsp;and strategic design<\/li>\n\n\n\n<li>Budget,&nbsp;<a href=\"https:\/\/gembah.com\/services\/production-management\/\">product management<\/a>, and sourcing that goes into the cost of building a brand \u2014 and why they matter for your exit<\/li>\n\n\n\n<li>Why holding a patent on your product is crucial for your brand<\/li>\n\n\n\n<li>How you\u00a0<a href=\"\/services\/research\/\">research<\/a>\u00a0cost-effective packaging and products\u00a0<\/li>\n\n\n\n<li>Manufacturing and product development timeline<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-about-zack\">About Zack<\/h2>\n\n\n\n<p>Zack Leonard is the COO, President, and Co-founder of Gembah, where they help Amazon and e-commerce sellers design, research, manufacture, and promote products. He has helped build Instacart in the Texas market from zero to seven figures and the national supply forecasting system, has led partnerships with WholeFoods and Costco, and was the Director of Strategy for Dropoff.<\/p>\n\n\n\n<p>He earned his bachelor of business administration from Texas McCombs School of Business. He lives with his wife, daughter, and two dogs in Texas.<\/p>\n\n\n\n<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/3jrglosVNgGbFAvPJIV6Gp?utm_source=generator\" width=\"100%\" height=\"232\" frameborder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\"><\/iframe>\n\n\n     \r\n     \r\n                                         \r\n            \r\n                                         \r\n            \r\n                                         \r\n            \r\n                         \r\n                 \r\n         \r\n    \r\n\r\n<div id=\"related-content-blockblock_2aa7515b304bc7fb4ab2c2091f8fd350\" class=\"related-content-block related-content block\">\r\n\r\n    <div class=\"main-margin outer-container\">\r\n\r\n        <div class=\"section-header\">\r\n\r\n            <h2>\r\n\r\n                Resource Center\r\n            <\/h2>\r\n\r\n            <h3>\r\n\r\n                Related Content\r\n            <\/h3>\r\n\r\n            <p>\r\n                Learn more about every step of the product development journey with our library of helpful resources. View the latest ebooks, webinars, blogs, and case studies from Gembah\u2019s Experts.                \r\n            <\/p>\r\n       \r\n        <\/div>\r\n\r\n\r\n        <div class=\"featured-related-outer\">\r\n\r\n\r\n            <div class=\"related-items-container\">\r\n\r\n                \r\n                    <div class=\"related-item\">\r\n                    \r\n                        <a href=\"https:\/\/gembah.com\/blog\/crowdfunding-for-product-launch-how-to-raise-money-before-you-manufacture\/\"><img decoding=\"async\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2026\/01\/crowdfunding-for-product-launch-how-to-raise-money-before-you-manufacture-694f6215c789a-768x432.webp\" alt=\"\" \/><\/a>\r\n\r\n                        <div class=\"related-inner\">\r\n\r\n                            <span class=\"post-type\">\r\n\r\n                                Blog\r\n                            <\/span>\r\n\r\n                            <a href=\"https:\/\/gembah.com\/blog\/crowdfunding-for-product-launch-how-to-raise-money-before-you-manufacture\/\">\r\n\r\n                                <h2>\r\n\r\n                                    Crowdfunding for Product Launch: How to Raise Money Before You Manufacture\r\n                                <\/h2>\r\n\r\n                            <\/a>\r\n\r\n                            <p>\r\n\r\n                                Crowdfunding for product launch offers a powerful way to validate your idea, build an audience, and secure funding simultaneously. But here&#8217;s the reality most creators discover too late: campaigns fail because the product itself isn&#8217;t ready for manufacturing, not because the marketing was weak. Before you commit to a Kickstarter or Indiegogo campaign, you need &#8230; <a title=\"Product Branding for Small Business: When It Matters (and When It Doesn&#8217;t)\" class=\"read-more\" href=\"https:\/\/gembah.com\/blog\/product-branding-for-small-business-when-it-matters-and-when-it-doesnt\/\" aria-label=\"More on Product Branding for Small Business: When It Matters (and When It Doesn&#8217;t)\">Read more<\/a>\r\n                            <\/p>\r\n\r\n                            <div class=\"related-footer\"> \r\n\r\n                                 <a href=\"https:\/\/gembah.com\/blog\/crowdfunding-for-product-launch-how-to-raise-money-before-you-manufacture\/\">Read<\/a>    \r\n\r\n                            <\/div>\r\n\r\n                        <\/div>\r\n                                            \r\n                    <\/div>    \r\n\r\n                \r\n                    <div class=\"related-item\">\r\n                    \r\n                        <a href=\"https:\/\/gembah.com\/case-studies\/the-hangout\/\"><img decoding=\"async\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2026\/01\/the_hangout_logo-768x364.webp\" alt=\"\" \/><\/a>\r\n\r\n                        <div class=\"related-inner\">\r\n\r\n                            <span class=\"post-type\">\r\n\r\n                                Case Study\r\n                            <\/span>\r\n\r\n                            <a href=\"https:\/\/gembah.com\/case-studies\/the-hangout\/\">\r\n\r\n                                <h2>\r\n\r\n                                    The Hangout: A Magnetic Leap from Everyday Hassles to Effortless Leisure\r\n                                <\/h2>\r\n\r\n                            <\/a>\r\n\r\n                            <p>\r\n\r\n                                How Gembah helped The Hangout bring a magnetic outdoor accessory to life\u2014from industrial design and sourcing to sampling and production readiness.\r\n                            <\/p>\r\n\r\n                            <div class=\"related-footer\"> \r\n\r\n                                 <a href=\"https:\/\/gembah.com\/case-studies\/the-hangout\/\">Read<\/a>    \r\n\r\n                            <\/div>\r\n\r\n                        <\/div>\r\n                                            \r\n                    <\/div>    \r\n\r\n                \r\n                    <div class=\"related-item\">\r\n                    \r\n                        <a href=\"https:\/\/gembah.com\/blog\/product-branding-for-small-business-when-it-matters-and-when-it-doesnt\/\"><img decoding=\"async\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2025\/11\/people-color-swatches-768x432.webp\" alt=\"\" \/><\/a>\r\n\r\n                        <div class=\"related-inner\">\r\n\r\n                            <span class=\"post-type\">\r\n\r\n                                Blog\r\n                            <\/span>\r\n\r\n                            <a href=\"https:\/\/gembah.com\/blog\/product-branding-for-small-business-when-it-matters-and-when-it-doesnt\/\">\r\n\r\n                                <h2>\r\n\r\n                                    Product Branding for Small Business: When It Matters (and When It Doesn&#8217;t)\r\n                                <\/h2>\r\n\r\n                            <\/a>\r\n\r\n                            <p>\r\n\r\n                                Product branding for small business starts with a hard truth: you don&#8217;t always need it on day one. If you&#8217;re launching a simple product to test market demand or white-labeling an existing item, a full brand identity might be overkill. But if you&#8217;re building something meant to last, competing in a crowded space, or planning &#8230; <a title=\"Product Branding for Small Business: When It Matters (and When It Doesn&#8217;t)\" class=\"read-more\" href=\"https:\/\/gembah.com\/blog\/product-branding-for-small-business-when-it-matters-and-when-it-doesnt\/\" aria-label=\"More on Product Branding for Small Business: When It Matters (and When It Doesn&#8217;t)\">Read more<\/a>\r\n                            <\/p>\r\n\r\n                            <div class=\"related-footer\"> \r\n\r\n                                 <a href=\"https:\/\/gembah.com\/blog\/product-branding-for-small-business-when-it-matters-and-when-it-doesnt\/\">Read<\/a>    \r\n\r\n                            <\/div>\r\n\r\n                        <\/div>\r\n                                            \r\n                    <\/div>    \r\n\r\n                \r\n            <\/div>\r\n            \r\n            \r\n        <\/div>\r\n\r\n    <\/div>\r\n\r\n<\/div>\n\n\r\n\r\n<div id=\"cta-container-blockblock_5ac902775d4861af9fa447f3d3fd55ca\" class=\"cta-container block\">\r\n\r\n    <div class=\"main-margin outer-container\">\r\n\r\n        <h2>Let Us Help You Get Started<\/h2>\r\n        <p>Join Gembah today &amp; get your product made<\/p>\r\n        <a class=\"primary-cta\" href=\"\/expert-help\/\">Get Started<\/a>       \r\n\r\n    <\/div>\r\n\r\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Gembah handles design, pre-production, sourcing, and logistics for people and companies who want to build better products.<\/p>\n","protected":false},"featured_media":7808,"template":"","topics":[15,17],"class_list":["post-7807","podcasts","type-podcasts","status-publish","has-post-thumbnail","hentry","topics-product-development","topics-product-research"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.1 (Yoast SEO v23.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Creating Value With Proprietary Products with Zack Leonard | Gembah<\/title>\n<meta name=\"description\" content=\"Listen to Zack Leonard, COO and Founder of Gembah as he joined Paul Miller on his podcast, Amazing Exits.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gembah.com\/podcasts\/creating-value-with-proprietary-products-with-zack-leonard\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Creating Value With Proprietary Products with Zack Leonard\" \/>\n<meta property=\"og:description\" content=\"Looking to research, design, or manufacture your next product? 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