{"id":8940,"date":"2020-12-11T17:10:59","date_gmt":"2020-12-11T17:10:59","guid":{"rendered":"https:\/\/staginggembah.wpengine.com\/blog\/how-to-research-a-better-product-opportunity\/"},"modified":"2024-11-04T12:17:23","modified_gmt":"2024-11-04T18:17:23","slug":"how-to-research-a-better-product-opportunity","status":"publish","type":"post","link":"https:\/\/gembah.com\/blog\/how-to-research-a-better-product-opportunity\/","title":{"rendered":"How to Research a Better Product Opportunity"},"content":{"rendered":"<p><iframe src=\"https:\/\/www.youtube.com\/embed\/GX6GNS65NKw\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><\/iframe><\/p>\n<p>If you are an e-Commerce brand or Amazon reseller, the key to your success is your research. You have to understand which products present the greatest opportunity. The right data will point you in the right direction, but do you know exactly what data you need to look for? Can you trust the data you may already have?<\/p>\n<p>Gembah helps e-Commerce brands with all of the research, design, sourcing and manufacturing resources and expertise needed to bring the right custom products to market. Funded by top venture capitalists and led by a serial entrepreneur who has acquired and sold multiple companies, Gembah is the only partner you need to walk you through the product development process.<\/p>\n<p>Zack Leonard is Gembah\u2019s Co-founder, President, and Chief Operating Officer, where he has helped e-Commerce brands, Amazon sellers and promotional products companies create new products that have sold for 7 figures in revenue. Zack was on the ground floor of the unicorn company Instacart, helping grow the Texas markets from $0 to 7 figures, build the national supply forecasting system, and foster partnerships with Whole Foods, Costco, and H-E-B. This is your opportunity to learn from one of the most seasoned strategy and operational executives in the industry.<\/p>\n<p>You\u2019ll learn:<\/p>\n<ul>\n<li>Why product research is important<\/li>\n<li>The different types of product research<\/li>\n<li>Quantitative vs. qualitative research<\/li>\n<li>6 key metrics<\/li>\n<\/ul>\n<div class=\"banner\">\r\n    <div class=\"title\">\r\n        <span class=\"light\">Launch Your Product Faster<br> with<\/span>\r\n        <span class=\"bold\">Gembah<\/span>\r\n    <\/div>\r\n    <div class=\"subtitle\">\r\n        <span>1000\u2019s of vetted factories, designers, and experts are a few clicks away!<\/span>\r\n    <\/div>\r\n    <a href=\"\/expert-help\/\" target=\"_blank\" class=\"cta-button\">Get Started Now<\/a>\r\n<\/div>\r\n<style>\r\n    .banner {\r\n        background-color: #0692FB;\r\n        background-image: radial-gradient(rgba(255, 255, 255, 0.07) 1.6px, transparent 1px);\r\n        background-size: 7px 7px;\r\n        color: #ffffff;\r\n        padding: 30px;\r\n        text-align: center;\r\n        font-family: Arial, sans-serif;\r\n        border-radius: 12px;\r\n        max-width: 540px;\r\n        margin: 20px auto 40px;\r\n        box-shadow: 0px 8px 16px rgba(0, 0, 0, 0.2);\r\n        display: inline-block;\r\n    }\r\n\r\n    .banner .title {\r\n        font-family: 'Poppins', sans-serif;\r\n        font-size: 28px;\r\n        margin: 5px 20px 0;\r\n        text-shadow: 1px 1px 4px rgba(0, 0, 0, 0.2);\r\n        line-height: 1.2;\r\n        color:#ffffff!important;\r\n    }\r\n\r\n    .banner .title .light {\r\n        font-weight: 400;\r\n    }\r\n\r\n    .banner .title .bold {\r\n        font-weight: 900;\r\n    }\r\n\r\n    .banner .subtitle {\r\n        font-family: 'Jost', sans-serif;\r\n        font-size: 18px;\r\n        font-weight: 400;\r\n        line-height: 1.25;\r\n        margin: 14px 60px 20px;\r\n        text-shadow: 1px 1px 4px rgba(0, 0, 0, 0.2);\r\n        word-spacing: 0.8px;\r\n        color:#ffffff!important;\r\n    }\r\n\r\n    \/* More specific selector with !important overrides *\/\r\n    .banner a.cta-button {\r\n        background-color: #fdbc52 !important;\r\n        color: #1e1e1e !important;\r\n        font-family: 'Jost', sans-serif !important;\r\n        font-size: 20px !important;\r\n        font-weight: 900 !important;\r\n        padding: 9px 19px !important;\r\n        border-radius: 6px !important;\r\n        margin: 15px 0 10px !important;\r\n        cursor: pointer !important;\r\n        text-decoration: none !important;\r\n        display: inline-block !important;\r\n        transition: background-color 0.3s ease !important;\r\n        box-shadow: 0px 6px 12px rgba(0, 0, 0, 0.3) !important;\r\n    }\r\n\r\n    .banner a.cta-button:hover {\r\n        background-color: #e6a946 !important;\r\n    }\r\n\r\n    @media (max-width: 600px) {\r\n        .banner {\r\n            max-width: 90%;\r\n            margin: 20px auto;\r\n        }\r\n\r\n        .banner .title {\r\n            font-size: 20px;\r\n            margin: 0px 0;\r\n        }\r\n\r\n        .banner .subtitle {\r\n            font-size: 16px;\r\n            font-weight: 500;\r\n            margin: 20px 20px 0;\r\n            margin-bottom: 30px;\r\n        }\r\n\r\n        .banner a.cta-button {\r\n            font-size: 16px !important;\r\n            padding: 10px !important;\r\n            width: 100% !important;\r\n        }\r\n    }\r\n<\/style>\r\n\n","protected":false},"excerpt":{"rendered":"<p>\ufeff If you are an e-Commerce brand or Amazon reseller, the key to your success is your research. You have to understand which products present the greatest opportunity. The right data will point you in the right direction, but do you know exactly what data you need to look for? Can you trust the data &#8230; <a title=\"How to Research a Better Product Opportunity\" class=\"read-more\" href=\"https:\/\/gembah.com\/blog\/how-to-research-a-better-product-opportunity\/\" aria-label=\"More on How to Research a Better Product Opportunity\">Read more<\/a><\/p>\n","protected":false},"author":14,"featured_media":7272,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"topics":[17],"class_list":["post-8940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","topics-product-research"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.1 (Yoast SEO v23.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Research a Better Product Opportunity<\/title>\n<meta name=\"description\" content=\"Product research is the first and perhaps the most important part of bringing a product to market. 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