{"id":8977,"date":"2022-04-13T06:21:25","date_gmt":"2022-04-13T06:21:25","guid":{"rendered":"https:\/\/staginggembah.wpengine.com\/blog\/how-to-create-a-product-to-sell\/"},"modified":"2024-11-04T12:03:32","modified_gmt":"2024-11-04T18:03:32","slug":"how-to-create-a-product-to-sell","status":"publish","type":"post","link":"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/","title":{"rendered":"How To Create a Product That Sells: What First-Timers Need To Know"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Creating a product can be one of the most rewarding experiences for any entrepreneur or business. It is challenging, usually involves working with smart, creative people, and can be financially rewarding when done right. We\u2019re surrounded by successful products, so there must be some formula that works. But what does it take to be one of the success stories in your own business?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Those of us who live in the world of product development spend a lot of time studying and sharing how to do product development right because the key to great products is great product development. But what else should you know about bringing a new product idea to market, especially a product that does well? The answer \u2014 plan, build a great team, and be ready to adapt. It sounds simple, but like most things in business, knowing what others have learned over time can make all the difference.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Good news: We have boiled it down for you in this article. It should give you an excellent introduction to planning and what to expect. Couple this knowledge with the all-important <\/span><a data-wpil=\"url\" href=\"https:\/\/gembah.com\/blog\/new-product-development\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">product development process<\/span><\/a><span style=\"font-weight: 400;\">, reliable production partners, and impactful marketing and sales, and you will realize your new product goals.\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_67_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#The_6_Must-Dos_for_a_New_Product\" title=\"The 6 Must-Do\u2019s for a New Product\">The 6 Must-Do\u2019s for a New Product<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#1_Capture_What_the_Customer_Wants_and_How_Much_They_Will_Pay\" title=\"1. Capture What the Customer Wants and How Much They Will Pay\u00a0\">1. Capture What the Customer Wants and How Much They Will Pay\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#2_Plan_Out_the_Whole_Process\" title=\"2. Plan Out the Whole Process\">2. Plan Out the Whole Process<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#3_Focus_on_Sales_and_Marketing\" title=\"3. Focus on Sales and Marketing\u00a0\">3. Focus on Sales and Marketing\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#4_Secure_Enough_Money\" title=\"4. Secure Enough Money\">4. Secure Enough Money<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#5_Build_the_Right_Team\" title=\"5. Build the Right Team\">5. Build the Right Team<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#6_Expect_the_Unexpected\" title=\"6. Expect the Unexpected\">6. Expect the Unexpected<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#Partner_With_People_Who_Already_Know_How_to_Create_a_Product_to_Sell\" title=\"Partner With People Who Already Know How to Create a Product to Sell\">Partner With People Who Already Know How to Create a Product to Sell<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"The_6_Must-Dos_for_a_New_Product\"><\/span><b>The 6 Must-Do\u2019s for a New Product<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"aligncenter wp-image-5807 size-full\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2022\/08\/employees-discussing-a-new-product.jpeg\" alt=\"How to create a product to sell: employees discussing a new product\" width=\"700\" height=\"394\" \/>Let\u2019s begin by assuming you have an idea for a new physical product. You see a need in the market, and you think you can make and distribute a product that fills that need, and people will pay money for it. Fantastic. All you have to do is work out the details, get it made, and sell it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yet, it is common knowledge that many new products fail. One study that looked at research on failure rates shows data pointing to <\/span><a href=\"https:\/\/newproductsuccess.org\/new-product-failure-rates-2013-jpim-30-pp-976-979\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">a 40% failure rate<\/span><\/a><span style=\"font-weight: 400;\">. Although not as high as the urban myth of 80%, 40% still too high if you are that 4 in 10. Why do they fail? Every product and every company is different, but most of the time, a product that fails to make it does so because the company failed to do one or more of the following:<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Capture_What_the_Customer_Wants_and_How_Much_They_Will_Pay\"><\/span><b>1. Capture What the Customer Wants and How Much They Will Pay\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>The common failure this step avoids:<\/b><span style=\"font-weight: 400;\"> Making a product no one wants to buy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">People repeat this basic idea so often that it almost loses meaning. Yet, it is fundamental to success. Product market fit is making sure you end up selling a product that people in your target market are willing to pay for. And that starts with understanding what they want and what value they perceive. Understanding this requires <\/span><a data-wpil=\"url\" href=\"https:\/\/gembah.com\/services\/research\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">excellent market research<\/span><\/a><span style=\"font-weight: 400;\"> before beginning product development, during product development, and after the product is on the market.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Use <\/span><a data-wpil=\"url\" href=\"https:\/\/gembah.com\/blog\/brainstorm-new-product-ideas\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">brainstorming<\/span><\/a><span style=\"font-weight: 400;\"> to explore all the business ideas that might apply to your product and determine what types of products you want to sell. Turn the results of your market research into functionality that your target market is willing to pay for. You may want to explore implementing a <\/span><a data-wpil=\"url\" href=\"https:\/\/gembah.com\/blog\/what-is-lean-product-development\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">lean product development<\/span><\/a><span style=\"font-weight: 400;\"> strategy, an approach built around delivering customer value.\u00a0\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Plan_Out_the_Whole_Process\"><\/span><b>2. Plan Out the Whole Process<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>The common failure this step avoids: <\/b><span style=\"font-weight: 400;\">Not having the resources to get your product to market.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bringing a new product to market is not something you want to figure out along the way. Planning is key at every stage and should capture what needs to be done, how much it will cost, and how long it will take. Planning starts with a business plan to capture the project&#8217;s high-level technical, financial, and business aspects. The business plan is followed by planning in every aspect of the effort, including a product development plan, go-to-market plan, <\/span><a data-wpil=\"url\" href=\"https:\/\/gembah.com\/blog\/supply-chain-strategies\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">supply chain strategy<\/span><\/a><span style=\"font-weight: 400;\">, and production plan.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Focus_on_Sales_and_Marketing\"><\/span><b>3. Focus on Sales and Marketing\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b><img decoding=\"async\" class=\"aligncenter wp-image-5809 size-full\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2022\/08\/marketing-products-and-strategy-concept.jpeg\" alt=\"Marketing, products and strategy concept\" width=\"700\" height=\"394\" \/>The common failure this step avoids:<\/b><span style=\"font-weight: 400;\"> Sales never grow.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the most common mistakes new product managers or entrepreneurs make is believing so strongly in their product that they think it will \u201csell itself.\u201d The idea \u201cif you build it, they will come\u201d is a great line in a great movie, but seldom happens in the real world. No one will buy a product they don\u2019t know about or struggle to purchase. To succeed, you need to invest in and prioritize <\/span><a href=\"https:\/\/open.lib.umn.edu\/principlesmarketing\/chapter\/13-1-the-role-professional-salespeople-play\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">sales<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/online.ben.edu\/programs\/mba\/resources\/importance-of-marketing-to-business-success\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">marketing<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many small businesses owners and startups believe success will come if they put their product online on Amazon or create an online store on Shopify and wait for the customers. An online business that sells through <\/span><a data-wpil=\"url\" href=\"https:\/\/gembah.com\/blog\/ecommerce-strategies\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">e-commerce<\/span><\/a><span style=\"font-weight: 400;\"> may be the best way to sell your product, but you will also need to market for your product launch and beyond.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This includes content marketing, email lists, using influencers effectively, mastering SEO, and leveraging social media. Take the time to understand how to sell online and how your potential customers buy. Study trending products and take the time to talk to potential buyers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are selling your own product to other businesses, becoming an e-commerce business will not work. You will need salespeople or a sales channel. Your overall marketing strategy needs to shift to reach decision-makers inside companies and provide leads to your sales team. Your target audience is different, so your social media marketing should shift from Twitter and Facebook to LinkedIn. Create informative podcasts, hold webinars, and provide case studies.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Secure_Enough_Money\"><\/span><b>4. Secure Enough Money<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>The common failure this step avoids: <\/b><span style=\"font-weight: 400;\">Having to shut down production or make compromises on your product.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">New product efforts fail when they run out of money. In business, that is really the only measure of success and failure. Either the tank is empty, or no one is willing to pump more gas in.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To avoid this, you and your team need to <\/span><a href=\"https:\/\/researchservices.cornell.edu\/resources\/overview-costs-project-budgets-budget-and-costing-guide\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">prepare a realistic budget<\/span><\/a><span style=\"font-weight: 400;\"> for how much everything will cost and how long it will take, and then secure enough money to pay for it all, plus some extra as a backup. The more you have allocated upfront, the less you have to look for later.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are part of a small business or a startup, avoid the mistake many business owners make: trying to self-fund or bootstrap because they don\u2019t want to give up too much equity. Always ask for more than you think you\u2019ll need. It\u2019s easier to return what you don\u2019t spend as profit than try and scrounge up more.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Build_the_Right_Team\"><\/span><b>5. Build the Right Team<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b><img decoding=\"async\" class=\"aligncenter size-full wp-image-5808\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2022\/08\/employees-working-in-their-office.jpeg\" alt=\"Employees working in their office\" width=\"700\" height=\"467\" \/>The common failure this step avoids: <\/b><span style=\"font-weight: 400;\">Critical tasks don\u2019t get done or get done wrong.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bringing a new physical product to market is still a human endeavor. And it often involves a lot of people coming together to add their expertise and value, step-by-step.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you don\u2019t have the right team, from the CEO to the shipping clerk, you end up fighting yourself. Take time to hire the right people internally, find the right partners externally, and be ready to make a change when things are not working out. Learn about the importance of an <\/span><a href=\"https:\/\/digital.library.unt.edu\/ark:\/67531\/metadc837838\/m2\/1\/high_res_d\/1027887.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Integrated Product Development Team<\/span><\/a><span style=\"font-weight: 400;\"> (IPDT) and learn how to make them succeed.\u00a0<\/span><\/p>\n<div class=\"banner\">\r\n    <div class=\"title\">\r\n        <span class=\"light\">Launch Your Product Faster<br> with<\/span>\r\n        <span class=\"bold\">Gembah<\/span>\r\n    <\/div>\r\n    <div class=\"subtitle\">\r\n        <span>1000\u2019s of vetted factories, designers, and experts are a few clicks away!<\/span>\r\n    <\/div>\r\n    <a href=\"\/expert-help\/\" target=\"_blank\" class=\"cta-button\">Get Started Now<\/a>\r\n<\/div>\r\n<style>\r\n    .banner {\r\n        background-color: #0692FB;\r\n        background-image: radial-gradient(rgba(255, 255, 255, 0.07) 1.6px, transparent 1px);\r\n        background-size: 7px 7px;\r\n        color: #ffffff;\r\n        padding: 30px;\r\n        text-align: center;\r\n        font-family: Arial, sans-serif;\r\n        border-radius: 12px;\r\n        max-width: 540px;\r\n        margin: 20px auto 40px;\r\n        box-shadow: 0px 8px 16px rgba(0, 0, 0, 0.2);\r\n        display: inline-block;\r\n    }\r\n\r\n    .banner .title {\r\n        font-family: 'Poppins', sans-serif;\r\n        font-size: 28px;\r\n        margin: 5px 20px 0;\r\n        text-shadow: 1px 1px 4px rgba(0, 0, 0, 0.2);\r\n        line-height: 1.2;\r\n        color:#ffffff!important;\r\n    }\r\n\r\n    .banner .title .light {\r\n        font-weight: 400;\r\n    }\r\n\r\n    .banner .title .bold {\r\n        font-weight: 900;\r\n    }\r\n\r\n    .banner .subtitle {\r\n        font-family: 'Jost', sans-serif;\r\n        font-size: 18px;\r\n        font-weight: 400;\r\n        line-height: 1.25;\r\n        margin: 14px 60px 20px;\r\n        text-shadow: 1px 1px 4px rgba(0, 0, 0, 0.2);\r\n        word-spacing: 0.8px;\r\n        color:#ffffff!important;\r\n    }\r\n\r\n    \/* More specific selector with !important overrides *\/\r\n    .banner a.cta-button {\r\n        background-color: #fdbc52 !important;\r\n        color: #1e1e1e !important;\r\n        font-family: 'Jost', sans-serif !important;\r\n        font-size: 20px !important;\r\n        font-weight: 900 !important;\r\n        padding: 9px 19px !important;\r\n        border-radius: 6px !important;\r\n        margin: 15px 0 10px !important;\r\n        cursor: pointer !important;\r\n        text-decoration: none !important;\r\n        display: inline-block !important;\r\n        transition: background-color 0.3s ease !important;\r\n        box-shadow: 0px 6px 12px rgba(0, 0, 0, 0.3) !important;\r\n    }\r\n\r\n    .banner a.cta-button:hover {\r\n        background-color: #e6a946 !important;\r\n    }\r\n\r\n    @media (max-width: 600px) {\r\n        .banner {\r\n            max-width: 90%;\r\n            margin: 20px auto;\r\n        }\r\n\r\n        .banner .title {\r\n            font-size: 20px;\r\n            margin: 0px 0;\r\n        }\r\n\r\n        .banner .subtitle {\r\n            font-size: 16px;\r\n            font-weight: 500;\r\n            margin: 20px 20px 0;\r\n            margin-bottom: 30px;\r\n        }\r\n\r\n        .banner a.cta-button {\r\n            font-size: 16px !important;\r\n            padding: 10px !important;\r\n            width: 100% !important;\r\n        }\r\n    }\r\n<\/style>\r\n\n<h3><span class=\"ez-toc-section\" id=\"6_Expect_the_Unexpected\"><\/span><b>6. Expect the Unexpected<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>The common failure this step avoids:<\/b><span style=\"font-weight: 400;\"> Stopping the product development or sales process dead in its tracks.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As you can see from the other items on this list, it\u2019s very important to know what will happen and plan for it. And, sometimes, things go according to that plan. But when things don\u2019t go according to plan, it can be catastrophic. One way to avoid problems is to anticipate and be ready for them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some common unexpected occurrences that can throw your new product development project off track:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Unexpected costs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Unplanned schedule delays<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Key team members leave<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Critical partners back out<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The supply chain doesn\u2019t cooperate<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Competition pops up<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marketing is not getting your message across<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sales are not converting prospects into customers<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The world changes (COVID-19, anyone?)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Funding is hard to get<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Funding goes away<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Manufacturing problems<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Retailers or distributors don\u2019t promote your product<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Distribution problems<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bad impressions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Poor reviews<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">An article can be written on each of the above items, and there are probably three times as many bumps and pitfalls laying in wait for product companies. Just know that they are out there, and plan for how you would react to each of them.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Partner_With_People_Who_Already_Know_How_to_Create_a_Product_to_Sell\"><\/span><b>Partner With People Who Already Know How to Create a Product to Sell<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"aligncenter wp-image-5810 size-full\" src=\"https:\/\/gembah.com\/wp-content\/uploads\/2022\/08\/mother-and-daughter-buying-online.jpeg\" alt=\"Mother and daughter shopping online\" width=\"700\" height=\"449\" \/>Hopefully, these suggestions will increase your chances of success as you bring your high-quality product to the market. Remember, the goal is to <a data-wpil=\"url\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product\/\" data-wpil=\"url\">create a product<\/a> that your target market wants to buy at a price that provides you with a decent profit margin.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One way to lift the burden of doing all this research, planning, budgeting, and pivoting is to find partners who have done this before. Most of these tasks are now automatic for those who have been in the new product introduction world for a while. So why not benefit from their experience?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the best ways to find those experts is through <\/span><a href=\"https:\/\/gembah.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Gembah, the first global product development marketplace<\/span><\/a><span style=\"font-weight: 400;\">. We connect you with creators, experts, manufacturers, and partners in our network. <\/span><a data-wpil=\"url\" href=\"https:\/\/gembah.com\/about-us\/our-platform\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Our platform<\/span><\/a><span style=\"font-weight: 400;\"> consolidates the entire product development process in one place. Make your product development journey more rewarding by <\/span><a data-wpil=\"url\" href=\"https:\/\/gembah.com\/contact\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">reaching out<\/span><\/a><span style=\"font-weight: 400;\"> to talk with our team today.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creating a product can be one of the most rewarding experiences for any entrepreneur or business. It is challenging, usually involves working with smart, creative people, and can be financially rewarding when done right. We\u2019re surrounded by successful products, so there must be some formula that works. But what does it take to be one &#8230; <a title=\"How To Create a Product That Sells: What First-Timers Need To Know\" class=\"read-more\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/\" aria-label=\"More on How To Create a Product That Sells: What First-Timers Need To Know\">Read more<\/a><\/p>\n","protected":false},"author":14,"featured_media":8857,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"topics":[15],"class_list":["post-8977","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","topics-product-development"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.1 (Yoast SEO v23.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Create a Product to Sell - Gembah<\/title>\n<meta name=\"description\" content=\"Save yourself time, headaches, and major financial losses by checking out this beginner\u2019s guide to how to create a product to actually sell.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Create a Product That Sells: What First-Timers Need To Know | Gembah\" \/>\n<meta property=\"og:description\" content=\"Save yourself time, headaches, and major financial losses by checking out this beginner\u2019s guide to how to create a product to actually sell.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/\" \/>\n<meta property=\"og:site_name\" content=\"Gembah\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MadeWithGembah\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-13T06:21:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-04T18:03:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gembah.com\/wp-content\/uploads\/2022\/08\/shopping-cart-with-boxes.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"394\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Henrik Johansson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@madewithgembah\" \/>\n<meta name=\"twitter:site\" content=\"@madewithgembah\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Henrik Johansson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/\"},\"author\":{\"name\":\"Henrik Johansson\",\"@id\":\"https:\/\/gembah.com\/#\/schema\/person\/2c53dc08373ed1ff4417b3df793aa08b\"},\"headline\":\"How To Create a Product That Sells: What First-Timers Need To Know\",\"datePublished\":\"2022-04-13T06:21:25+00:00\",\"dateModified\":\"2024-11-04T18:03:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/\"},\"wordCount\":1550,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/gembah.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gembah.com\/wp-content\/uploads\/2022\/08\/shopping-cart-with-boxes.jpeg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/\",\"url\":\"https:\/\/gembah.com\/blog\/how-to-create-a-product-to-sell\/\",\"name\":\"How to Create a Product to Sell - 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